Solutions for Growing Your Practice
Digital Marketing Services
Web Design
Your website is a vital asset in your brand’s online presence. Our expert designers & developers build optometrist websites that convey your brand’s values while ensuring your patients find exactly what they’re looking for.
Advertising
At ClinicPilot, we build high-converting ads that turn potential patients into booked visits and booked visits into loyal, repeat buyers. Our ad strategies have been tested over decades and millions of dollars of ad spend.
SEO
When your potential patient searches for “optometrist near me”, are you the number one result? This difference in visibility has a massive impact in your business. We optimize your site and listings to appear first for your core services.
More and more, consumers are utilizing social media to communicate with brands and establish trust before making a buying decision. Our social media experts can design a highly effective social media strategy to grow your practice.
Logo Design & Branding
Branding and logo design for your optometry practice comes down to more than just a name and an icon. A great brand tells a story and conveys what makes you the right choice for your patients’ care.
Email Marketing
How often are you communicating with your patients before and after their scheduled services? A strong email marketing strategy can keep your audience engaged and increase revenue, retention, and referrals.
Our Process
At ClinicPilot, we understand that your eye care clinic is a reflection of your personal values and your care for your patients. That’s why we take great care to identify what makes your practice special so it can undelrine our marketing strategies.
Our process is informed by data at every step of the way. We start in our Plan phase by assessing current opportunities and designing strategies. During our Build phase, we design and develop any assets necessary to ensure that we have all the resources to power a high-performing campaign. Finally, we measure our results and improve upon our process in the Grow phase.
This iterative process results in a flywheel – where your results are continuously improving from each month to the next.
Plan
In the Plan phase we dive deep into currently available data, examine your market, and devise winning strategies for growing your practice.
Build
Our team of designers, developers, and copywriters create any and all digital assets necessary to run a world-class marketing campaign during our Build phase.
Grow
Finally, in our Grow phase we examine the results from our campaign and make iterative improvements. This continual optimization ensures that your marketing is performing better and better as time goes on.
Social Media